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01

The Koford Standard

Before you compare packages, here is something every business owner should understand before investing in a website or marketing.

The marketing industry has a reputation problem. Too many businesses have paid thousands for websites they do not control, marketing they do not understand, and services that vanish the moment the invoice is paid.

We believe clients should know exactly what to ask and what red flags to watch for, whether they hire us or someone else. An informed client makes better decisions, asks better questions, and gets better results.

Read the full Koford Standard
If you are evaluating marketing agencies and want to know what questions to ask, what red flags to spot, and what fair expectations look like before signing anything, this is required reading.
One of the most common horror stories in this industry is domain withholding. Some companies register your domain under their own accounts and refuse to release it without extra fees when the relationship ends.

At Koford Media, we manage domains as part of our hosting and support infrastructure to protect clients from spam, phishing attempts, unauthorized modifications, and technical issues. If you ever choose to move to another provider, we cooperate with the transfer process. We do not hold business assets hostage.
Many agencies advertise low-cost websites that are actually website rentals. The site looks affordable until the monthly payments stop and it disappears.

At Koford Media, we maintain and manage the website infrastructure through our Site Care plans. If you choose to move to another provider, we offer a complete source code release for a one-time $200 fee. This includes the website source code and developer handoff documentation to help another developer or agency continue managing the project.
No legitimate SEO provider can guarantee first-page rankings. Google does not allow anyone to control search results.

What an agency can control is the quality of the website, technical SEO, content strategy, local optimization, and overall execution. We track indexing, queries, and traffic in Search Console over weeks and months instead of promising overnight wins.
Many companies disappear after launch day. The website goes live, the invoice gets paid, and support suddenly becomes difficult to reach.

Your website is not a one-time purchase. It requires maintenance, security updates, monitoring, and occasional improvements. Always ask what support looks like after launch. Ours is built into every Site Care plan.
Ask who is designing the website. Ask who is developing it. Ask who is writing the content. Ask who is managing your campaigns. A good provider should be able to clearly explain who is responsible for your project and how communication works.

At Koford Media, you work directly with the specialists doing the work. Meet the full team at kofordmedia.com/team/.
Likes do not pay bills. Clicks do not guarantee customers. Traffic alone does not create revenue. The right marketing partner focuses on visibility, leads, conversions, and business growth instead of vanity metrics.
Many agencies charge $3,000 to $8,000 for modified templates they purchased for under $100. Every Koford Media website is custom built with React and/or Next.js, designed around your business, audience, and goals. No templates. No drag-and-drop builders. No monthly website rental.

Ask any provider directly whether your site is custom code or a resold template. The answer tells you a lot.
02

Website Packages

BUILD is your foundation to compete online. $2,400 one-time, plus a required Site Care plan from $750/yr for hosting, security, and support.

Includes: custom React website built from scratch (no templates), mobile-first responsive development, unlimited pages with clear messaging and structure, 2 location or service-area pages, technical SEO foundation plus basic schema, Google Business Profile link and Google Maps embed, contact form and lead capture, speed and Core Web Vitals optimization, and analytics, Google indexing, and launch support.

Perfect for local, single-location service businesses that need a real website, not a placeholder. Typical timeline is 2 to 3 weeks.
BOOST is your growth engine. $5,500 one-time, plus a Site Care plan (Site Care Plus recommended at $3,600/yr).

Includes everything in BUILD, plus: advanced UX and conversion strategy, enhanced SEO optimization and content structure, advanced lead capture tools, performance and speed upgrades, strategic page flow optimization, blog or content management setup, gallery or portfolio setup, reviews and testimonials integration, custom landing pages, and third-party integrations (booking tools, forms, CRM).

Perfect for businesses ready to grow, not just exist online. Typical timeline is 4 to 6 weeks. See kofordmedia.com/pricing/ for the full feature list.
BLOW UP is your market takeover engine. $13,500 one-time, plus a Site Care plan (Site Care Premium recommended at $7,200/yr).

Includes everything in BOOST, plus: high-conversion funnels and landing pages, advanced brand positioning strategy, scalable digital architecture, comprehensive SEO growth strategy, long-term digital expansion plan, full digital strategy architecture, multi-page conversion funnels, high-end UI/UX design framework, custom integrations (apps, dashboards, APIs), advanced analytics and performance tracking, and ongoing optimization and strategic consulting.

Perfect for businesses that want authority, visibility, and long-term growth in their market. Typical timeline is 6 to 10 weeks.
We never use templates. Every website is custom-built from scratch.

We are the agency that does things different for the better. Your business deserves a website built specifically for you, not adapted from a template. Every design decision is intentional: your brand identity and industry are researched, your audience behavior is analyzed, your competitors are studied, and your goals are prioritized. The result is a website that feels intentional, not generic. No WordPress templates. No drag-and-drop builders. No shortcuts.
A $100 setup fee covers: client onboarding and project slot reservation, domain name registration (if needed), complete hosting configuration, secure server setup and SSL certificate, and initial project consultation and planning.

This fee applies even if you already have a domain or hosting, because of the time required to configure everything securely and properly.
The average turnaround time is 2 to 4 weeks from when we begin your project. Timeline factors include project complexity and package level, number of pages and features, custom media content (photos, videos), content availability and revisions, and third-party integrations.

We will provide an estimated timeline in your custom quote. Larger websites or those with custom media content may take longer, but we keep you informed throughout the process.
Koford Media handles every part of the website process for you. Most clients simply send us the updates they need, and we implement them as part of their Site Care plan.

Our websites are designed to be professionally maintained for performance, security, stability, and consistency. If you require direct editing access, discuss it with your developer during the planning process. Certain self-managed solutions can be built into a project, though they may introduce additional maintenance requirements, security considerations, and performance tradeoffs.
You own your content and brand assets. Koford Media owns the underlying code and handles hosting, domain administration, and email support as part of your Site Care plan.

If you wish to work with another provider, we offer a complete source code release for a one-time $200 fee. It includes the website source code and developer handoff documentation for you or any future developer. We cooperate fully with the transfer and never hold your domain hostage. Once the code release is delivered, hosting, security, and support from us ends unless you continue a Site Care plan.

Read more in The Koford Standard.
Koford Media hosts your site and administers your domain and email to bypass spam, scam, and phishing attempts and to keep security, uptime, and support simple. Managing these assets protects the website and simplifies support. It does not restrict your ownership or flexibility.

If you transition to another provider, we cooperate with the transfer process and provide the information needed for a smooth handoff. Read more in The Koford Standard.
BUILD is designed to scale. You can upgrade to higher tiers as your business grows. Options include adding additional pages or features, upgrading to BOOST, BLOW UP, or CUSTOM, custom feature development, and integration with new tools or services.

We work with you to determine the best path forward based on your growth goals and budget. Many clients start with BUILD and upgrade as their business expands.
03

Website Maintenance

Site Care covers website upkeep including hosting, security, backups, edits, and support. An active plan is required on every managed site.

Three tiers are available: Site Care at $750/yr (the required minimum, covering hosting, security, backups, content edits, and email and IT assistance), Site Care Plus at $3,600/yr (everything in Site Care plus two SEO blog articles a month, keyword research, and monthly reporting), and Site Care Premium at $7,200/yr (everything in Plus, plus weekly SEO publishing, location and service-page expansion, CRO, and quarterly growth reviews).

Site Care maintains the infrastructure. Site Care Plus grows your search presence. Site Care Premium builds long-term authority.
Every Site Care plan includes: hosting management, security and dependency updates, website backups and uptime monitoring, content edits and updates, and email and IT assistance.

We handle all uploads and formatting changes, so there is no CMS to learn. Site Care Plus and Premium add SEO content, keyword research, internal linking, reporting, and ongoing optimization on top of that baseline.
Yes, you can cancel your maintenance plan, but there are important considerations. Your website will no longer be hosted on our platform. Security updates and monitoring will stop. Performance optimization will cease. You will need to arrange your own hosting.

We can provide a complete source code release for a one-time $200 fee. We recommend maintaining the partnership for ongoing support, but we understand business needs change. Contact us to discuss your options.
04

Social Media Management

We manage Facebook and Instagram. Plans are priced by how many posts go out per month:

Essentials at $300/month (8 posts per month), Active at $500/month (16 posts per month), and Dominant at $750/month (24 or more posts per month). Content creation add-ons are also available: In-House Capture at +$300/month for everyday on-site content, and Signature Production at +$850/month for pro camera, lighting, and drone with cinematic editing.

All plans include captions, hashtags, scheduling, engagement, and monthly reporting. For urgent social media inquiries, contact Dene Brenan at +1 980 228 1630 or Sarah Thrasher at sarah@kofordmedia.com.
Your account is managed by our social media team, led by Dene Brenan with Sarah Thrasher as Social Media Manager. The team includes content creators, strategists who plan your content calendar, community managers who engage with your audience, and analysts who track performance and optimize.

You will have a direct contact for content and posting. For urgent inquiries, contact Dene Brenan at +1 980 228 1630.
Yes, you can review and approve posts before they are scheduled. Options include a pre-approval workflow where you review all content, letting our team handle it without your review, or a hybrid approach for specific content types. We work with you to establish the approval process that works best for your business. Most clients prefer to let us handle it after an initial review period, but the choice is yours.
Our base social media management plans do not include paid advertising. However, we can help with ad campaigns. See published Google and Meta ad management pricing at kofordmedia.com/pricing/. We offer paid advertising services for Single Platform ($450/mo), Dual Platform ($750/mo), and custom scale options. Campaigns are quoted based on campaign size and goals, target audience and budget, platform selection, and duration and scope.
Post volume depends on your plan: Essentials at 8 posts per month ($300/mo), Active at 16 posts per month ($500/mo), and Dominant at 24 or more posts per month ($750/mo). Full plan details and content add-ons are on kofordmedia.com/pricing/. We can also discuss a custom volume if your goals need something different.
We primarily manage Facebook and Instagram, as these are the most effective platforms for most local businesses. We can also manage LinkedIn (for B2B businesses), Twitter/X (when appropriate), and TikTok (for certain industries).

Platform selection is based on where your target audience is most active, your industry and business type, and your marketing goals. We will discuss platform fit during your consultation.
05

Photography and Videography

All content is created by Isaiah Harris, our Creative Director. Isaiah produces business-focused content including photos for menus, products, and services, event photography, team portraits and headshots, promotional videos for websites and social media, and brand content creation.

Isaiah also offers wedding videography services starting at $1,200. For urgent inquiries, contact Isaiah at 336-423-2033.
Published photography and video tiers are on kofordmedia.com/pricing/. Highlights include:

Spotlight at $325 (half day, up to 3 hours, 25 edited photos, 1 promo video), Signature at $750 (full day, 45 edited photos, 3 promo videos), Brand Story at $1,500 (full day plus planning, 75 photos, 5 videos with a brand film), and Campaign at $3,000 or more (multi-day shoots with 120 or more photos and 8 or more videos).

All content is professionally edited and delivered digitally with full usage rights. For urgent inquiries, contact Isaiah Harris at 336-423-2033.
Yes. You receive full rights to use the content across your website, social media platforms, print advertising, marketing materials, email campaigns, and any other business use.

We do ask that Koford Media or Isaiah is credited when posting publicly, if possible. This helps us showcase our work and helps your business by showing you work with professional creators.
Wedding videography tiers are listed on kofordmedia.com/pricing/. Highlights include: Highlight at $1,200 (up to 6 hours, 3 to 5 minute cinematic highlight film), Cinematic at $2,200 (up to 10 hours, two shooters, highlight plus full ceremony film), and Full Story at $3,500 (full day, two films, drone, highlight reel plus raw footage).

Contact Isaiah at 336-423-2033 for a custom wedding videography quote.
Turnaround times vary based on the project: Starter package at 1 to 2 weeks, half day shoot at 2 to 3 weeks, full day shoot at 3 to 4 weeks, and wedding videography at 4 to 6 weeks.

Rush delivery may be available for an additional fee. We will discuss timeline expectations during your consultation. All content is delivered digitally via download link in high-resolution files ready for use.
06

Google My Business

Google Business Profile setup and optimization pricing is on kofordmedia.com/pricing/. New Profile Setup is $500 one-time (create, verify, and fill out a new profile). Profile Optimization is $350 one-time (audit and fix an existing profile).

Work typically includes business info, categories, photos, services, hours, posts, Q&A, and local SEO alignment. This helps your business appear in Google Maps, local pack results, and voice searches.
When someone searches "plumber near me" or "best restaurant in Greensboro," Google shows Business Profiles first. Benefits include appearing in Google Maps searches, showing in local pack results (the top 3 businesses), working with voice searches, enabling direct customer actions (call, directions, reviews), free local advertising that works 24/7, trust building through reviews, and first impression control.

For many Greensboro businesses, a well-optimized Google Business Profile drives more local customers than a website alone. It converts at 3 to 5 times higher rates than traditional websites because every click is a potential customer taking action.
Initial setup and optimization typically takes 1 to 2 weeks. Results timeline: profile verification takes 1 to 7 days (depends on Google), optimization completion takes 1 to 2 weeks, visibility improvements appear within 2 to 4 weeks, and ranking improvements take 1 to 3 months.

Factors affecting results include competition in your area, review acquisition rate, post frequency and engagement, and local SEO factors. We provide ongoing support and optimization to improve your visibility over time. Results vary by industry and location.
07

Services and Pricing

Everything we offer is listed on the site with published pricing where it applies.

Full services overview: kofordmedia.com/services/. Published package and add-on pricing: kofordmedia.com/pricing/.

Website packages: BUILD ($2,400), BOOST ($5,500), BLOW UP ($13,500), and CUSTOM (quoted). Site Care plans start at $750/yr and are required on every managed site. Social media, photography, Google Ads, and Google Business Profile pricing are on the same pricing page. If your project does not fit a standard tier, we scope CUSTOM after a short discovery call.
Yes. You work with the people doing the work, not a relay chain of account managers. Koford Media is led by Zack Koford (Founder and Developer). The roster includes Isaiah Harris (Creative Director), Dene Brenan (Social Media Director), Sarah Thrasher (Social Media Manager), and Aiden Pulliam (Sales Director and Customer Relations).

You get direct access to the lead on your project, clear reporting and updates, and published pricing before you commit. Meet the full team at kofordmedia.com/team/. For general questions, email hello@kofordmedia.com or call (980) 819-0725.
Yes. SEO is built into our website packages and expanded through Site Care Plus and Site Care Premium. Services include local SEO and service-area pages, Google Business Profile optimization, keyword research and on-page structure, technical SEO and schema, and ongoing content and reporting on care plans.

See kofordmedia.com/pricing/ for package inclusions.
08

General Business Questions

Koford Media is led by Zack Koford, who manages client relations and technical strategy. You are hiring a six-person creative team including: Zack Koford (Founder and Developer), Isaiah Harris (Creative Director), Dene Brenan (Social Media Director), Sarah Thrasher (Social Media Manager), and Aiden Pulliam (Sales Director and Customer Relations).

Each specialist owns their craft and talks to you directly. See kofordmedia.com/team/ for names, roles, and contact paths.
No, every team member is an independent contractor. This means you get better pricing (no overhead for full-time employees), you work directly with people who care about results, we are flexible and can grow with your business, and each specialist focuses on what they do best. This structure allows us to provide high-quality services at competitive prices while maintaining flexibility to scale with your needs.
Review services at kofordmedia.com/services/ and pricing at kofordmedia.com/pricing/. Fill out our contact form at kofordmedia.com/contact/, or call (980) 819-0725, or email hello@kofordmedia.com.

We set up a short consultation to discuss fit, scope, and timeline. You get a clear quote based on published tiers or a CUSTOM scope. Once approved, we begin work. No lengthy sales process. No pressure. Just a straight conversation about what you need next.
We typically ask for full payment or a split payment structure. Options include full payment upfront, split payment (50% up front, 50% on delivery), and for monthly services (social media, maintenance), monthly billing.

We are open to some flexibility depending on your needs and project scope. Payment terms will be discussed during your consultation and included in your custom quote. For larger projects, we can discuss extended payment plans on a case-by-case basis.
Because our work involves time and creative labor, we do not offer refunds once work has begun. However, we ensure your satisfaction through detailed project planning before starting, clear expectations and deliverables, multiple revision rounds, approval checkpoints throughout the process, and open communication and feedback. We include revisions and approval rounds to ensure you are satisfied before delivery. If you have concerns during the project, we address them immediately.
No. We are based in North Carolina and proudly serve the local area, but we also work with businesses across North Carolina (Greensboro, High Point, Winston-Salem, Charlotte, and more), nationwide for digital services, and we are happy to travel when needed for photography, videography, or in-person consultations.

Our digital services (web design, social media, SEO) work for businesses anywhere. Photography and videography are available in North Carolina with travel when needed.
We build custom websites and growth engines for local businesses that want real results, not template fluff. No templates; every website is custom-built from scratch. Published pricing at kofordmedia.com/pricing/. Direct access to the people doing the work. Real results you can verify in case studies and client-approved analytics. Long-term partnerships, not launch-and-ghost.

See kofordmedia.com/case-studies/ for recent work.
We prioritize responsive communication. Email inquiries are answered within 24 hours. Phone calls get a same-day response. Urgent matters receive immediate attention. Project updates are delivered with regular communication throughout.

For urgent inquiries: General or website questions, call (980) 819-0725 or email hello@kofordmedia.com. Social media questions, contact Dene Brenan at +1 980 228 1630. Photography or videography, contact Isaiah Harris at 336-423-2033.
Yes. We believe in long-term partnerships, not one-time transactions. Ongoing support includes website maintenance plans (required for hosted sites), social media management (monthly plans available), SEO monitoring and optimization, content updates and edits, performance monitoring, and strategic consulting.

We do not disappear after launch. We stay invested in your success. Your maintenance plan ensures your site stays secure, fast, and optimized.
Yes. We work with businesses across Greensboro, Winston-Salem, Charlotte, and throughout North Carolina, and we are proud of the results we deliver.

When you contact us, we can share real analytics data from client websites (with approval), case studies at kofordmedia.com/case-studies/, before and after comparisons, performance metrics and rankings, and client testimonials and reviews. We believe in transparency and showing real results, not just promises.

Last updated June 15, 2026. For the latest services and published prices, see Services and Pricing. Questions? Call (980) 819-0725 or email hello@kofordmedia.com.

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